An entrance experience is a transition from your “real life” to your “online persona”. We have found live entrance experiences to be the most effective way to immerse people into the digital world. In real life events, getting ready, packing a bag, the commute, queuing up, the anticipation of waiting to go in, the unknown nature of it all, builds the experience. Online, we don’t have that luxury automatically.
An entrance experience takes people on that journey. It’s the face of the event and it allows each individual to be seen and welcomed.
These experiences help to teach everyone the fundamentals of using Sparkle, how to navigate and interact. They seek to give a sneak peak of what’s to come and encourage people to dress up and move a little in their physical space.